Built on real experience
Two decades of hands-on web design and digital marketing work — not theory.
20+ years
Web and digital marketing experience
15+ years
Serving clients in the US
500+
Students supported
Built on real experience
Two decades of hands-on web design and digital marketing work — not theory.
20+ years
Web and digital marketing experience
15+ years
Serving clients in the US
500+
Students supported
Most courses teach the tools. Almost none teach the business.
There’s no shortage of courses that teach you how to build a website.
What’s missing is how to turn that skill into an actual business — how to find clients, price your work, sell your services, and grow beyond one-off projects into steady income.
Most people learn the tools. Almost nobody teaches the business. And even fewer give you real, personal feedback along the way.
Everything you need to actually run it as a business
Digital Agency Owner teaches you how to run a web design business — client acquisition, pricing, positioning, and sales — using just enough technical knowledge to deliver real results, without years of coding first.
Web design is the starting point. Once you’ve got a working business, this is also your entry into offering more digital services down the road, as your agency grows.
This isn’t a pre-recorded course you watch alone. Every step of the way, you submit your work and questions, and get a personal video or audio response back from your instructor — real feedback, on your specific situation, on your own schedule.
This isn’t a “learn to code” course. It’s a “learn to run the business” program, built around you.
How It Works
Work at your own pace, wherever you’re located and whatever your time zone
Submit questions and assignments whenever you’re ready
Get personal video/audio feedback back, reviewed and responded to daily (9am–5pm CST)
No live calls to schedule, no group pace to keep up with — just direct, one-on-one guidance
Work at your own pace, wherever you’re located and whatever your time zone
Submit questions and assignments whenever you’re ready
Get personal video/audio feedback back, reviewed and responded to daily (9am–5pm CST)
No live calls to schedule, no group pace to keep up with — just direct, one-on-one guidance
Who This Is For
What’s Included
What’s Included
Meet Rick DelaRosa, Your Instructor
Rick DelaRosa has spent over 20 years building and running his own web design and digital marketing business. Since 2009, he’s operated independently, working with US-based clients since 2015.
For over a decade, Rick has also run the backend operations for a leading online education institute — managing enrollments, certifications, and website operations for a program that has supported more than 500 students.
He’s coded websites since 2004 and has built his entire career around what it actually takes to run a service business: landing clients, pricing the work, and keeping clients coming back.
Rick built this program around exactly that experience — teaching the business side of web design, not just the technical build, so students learn what actually works, not just theory.
Rick DelaRosa has spent over 20 years building and running his own web design and digital marketing business. Since 2009, he’s operated independently, working with US-based clients since 2015.
For over a decade, Rick has also run the backend operations for a leading online education institute — managing enrollments, certifications, and website operations for a program that has supported more than 500 students.
He’s coded websites since 2004 and has built his entire career around what it actually takes to run a service business: landing clients, pricing the work, and keeping clients coming back.
Rick built this program around exactly that experience — teaching the business side of web design, not just the technical build, so students learn what actually works, not just theory.
The final step: prove you’re ready to launch
To earn the Registered Web Business Practitioner credential, students complete a final capstone: a 5–10 minute recorded video walking through their business plan, submitted the same way as all other coursework (async, reviewed within the 9am–5pm CST window).
Instructor reviews and responds with video/audio feedback — Pass, or Revise & Resubmit.
Review criteria (high level):
Frequently Asked Questions
No. This program focuses on the business side. We cover just enough technical grounding to get you moving.
Fully self-paced and asynchronous. You submit your work whenever you’re ready, and receive personal video/audio feedback — no live calls to schedule around.
Those teach you to build, and leave you on your own. This teaches you to sell, price, and run it as a business — with real personal feedback from an instructor as you go.
You’ll hear back directly from your instructor by email or video — no call required. If there’s a fit, you’ll get next steps to secure your spot.
Yes — that’s exactly who this is built for.
You can join the waitlist and you’ll be notified as soon as a spot opens.